Tuesday, March 20, 2012
Question for the Reader
By reading my posts, it is pretty safe to say that I am a big supporter of product placement as the best form of advertisement. I believe this because people are constantly bombarded with advertisements and they tend to block out the message if they know it is an advertisement. However, product placement catches the consumer off guard, shows the product being used by a popular character or someone they admire. I was curious if anyone else agrees with me. If not, what do you think is the most effective way to reach the consumer?